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An applicant reposts on LinkedIn a post that reads, “Globalize the Intifada.”
An employee uploads a YouTube video describing his employer as “operating a sweatshop.”
An employee posts a racist rant on Instagram, but limits the post to a private group.
If only these were hypotheticals. Employers cannot ignore social media. Used thoughtfully, social media can provide real rewards. But like all good things, it comes with risks. The key is for employers to develop policies and practices that maximize the benefits while minimizing the risks.
That’s the focus of this seminar:
What are the essential elements of a social media policy? What rules apply to professional social media, personal social media, or both?
How can employers effectively use social media to recruit talent?
When and how should social media be used to screen candidates who may create legal or business risks if hired?
How can an employer structure a social media policy to support adverse action against discriminatory, harassing, or otherwise inappropriate posts?
When is social media activity protected from employer action—even if it disparages the organization?
What special rules apply to investigations of social media activity?
How does cybersecurity intersect with social media use?
Join us as we tackle these issues through real-world scenarios, highlighting the legal challenges and practical solutions employers need to know
Credits: 1.5 CA CLE; 1.5 NJ CLE; 1.5 NY CLE; 1.5 PA CLE; 1.5 HRCI; 1.5 SHRM (Other states may be available for CLE credits upon request)
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