Tuesday, October 6th, 2026 2:00 – 3:00 pm EST

About the Program

In today’s crowded marketplace, a company’s brand is among its most valuable assets. This webinar will examine key intellectual property issues facing food and beverage businesses, including trademark protection, brand and enforcement, packaging considerations, and emerging challenges in digital marketing. Participants will learn practical strategies for safeguarding their intellectual property brands while minimizing legal risks and preserving consumer trust.

Proposed Key Takeaways

• Understanding key intellectual property branding considerations for food and beverage businesses
• Protecting trademarks and other valuable brand assets
• Addressing brand enforcement
• Intellectual property Packaging considerations for packaging
• Navigating emerging trademark intellectual property challenges in digital marketing
• Developing strategies to minimize legal risk while preserving consumer trust